We started working in the outdoor industry because we’ve always been drawn to natural landscapes and wildlife, but after thirteen years in the game, we can honestly say that we’ve stayed for the raw and real connections we’ve made with people through our work. 

Over the years we’ve had the privilege of building personal relationships with some of the most experienced, engaging, humble, passionate, and accomplished individuals out there. Their daily work and attitude towards life make them outstanding humans and exceptional brand ambassadors.

  • Ambassador Strategy

    Ambassador Recruitment: Vetting and drafting of individuals who meet the specific needs of the brand

    Onboarding and Brand Education

    Ongoing ambassador management and communication on behalf of the brand

    Management of content deliverables

    Content Creation

This desire to connect and collaborate with people has allowed us to develop and evolve a streamlined system to identify, recruit, build and manage teams for clients. We create these teams to help represent a brand and align with its core values and needs.

We believe that shared experiences in the field produce the most compelling content and therefore, we prioritize traveling to meet ambassadors where they live, work, and play. We come away with real content, product feedback, and a more profound sense of partnership through this process. We help our clients communicate and maintain these relationships in a way that benefits both the brand and the ambassador.

  • 01. Consult with your brand to identify needs

    02. Identify a specific number of individuals to represent the brand

    03. Work with brand utilizing a draft system to select which individuals are the best fit

    04. Recruit ambassador team (includes multiple interviews and meetings with individuals and the brand)

    05. Onboarding of ambassadors - help create ambassador brand guides, contracts, and expectations

    06. Continued communication between ambassadors and the brand. Weekly, Bi weekly, Monthly